There are some brands that need no introductions. Nike shoes, with their elite sportsmen and women endorsements, are one such global company. The question is why is Nike trainers and Nike footwear just so popular. The answer lies within their high quality manufacture, exceptional features and extensive and up-to-the-minute designs and styles. It is not surprising that the Nike Company has been in business since the early 1970s. Specialising in sports shoes, they have created some of the most revolutionary technology and still continue to do so. Whether you are a lady, man, girl, boy, toddler, newborn or infant into running, basketball, tennis, golf, athletics, soccer, dance, yoga, BMX riding, surfing, skating, swimming, cycling, rugby or just looking trendy or cute, Nike has a pair of shoes sure to suit you. Gone are the days when purchasing a pair of trainers meant simple white or black leather or canvas shoes with a firm and unsupportive inner sole. While Nike still does manufacture an elegant white or black style of shoe, the colour choices available has exploded in recent times. It seems that you can buy them to match any training outfit with examples including yellow, blue, pink, silver, green, purple, gray and metallic. If you cannot decide on which plain colour design best reflects your personality, you can rest assured that the new multi-coloured styles enable you to have more than one colour choice upon your shoes. Of course you do not necessarily have to restrict wearing Nike footwear to just improving your sporting prowess and fitness. Perhaps you could purchase a more understated pair to wear to more subtle occasions. The decisions you will have to make are not just limited to colour options. Nike trainers and Nike footwear are available in traditional leather, Asics Gel Kayano 17 suede, synthetic and textile or various combinations of them. The textile can likewise be plain or patterned such as checks or stripes. The more lightweight materials and designs are ideal for the warmer months. The actual design of the shoe exists in both low cut and high tops, with both having their own advantages. Obviously the high tops offer more support to the ankle area and are excellent in sports that have a higher risk of ankle injuries due to rolling. The low cut versions are more suited to activities that require more freedom http://basketasicskinsei.tumblr.com/ of movement of the ankle. Specialised designs such as studs for better ground traction are also obtainable from the Nike Company. There appears to be a divide of opinion when it comes to trainer design. There is the high top versus low cut debate, the textile versus leather argument, the air versus non-air technology dispute and while there may be others, there is the Velcro versus shoelace challenge. Once again both sides are catered for, as Nike shoes exist in both asics kayano formats. Nike footwear incorporating Nike shoes and Nike trainers have been or will be a part of most people’s wardrobes in the past and future. With the continued commitment towards comfort, design and technology, they most certainly will maintain their position as one of the worlds most loved shoe Companies.